Limoncello Photoshoot

I worked as Creative Director for a photoshoot with the brand Johnny Shark Limoncello, where I was responsible for guiding the team, overseeing the set design, and conducting client interviews to ensure that every detail reflected the brand’s identity and values. The result was a cohesive, authentic, and impactful production, fully aligned with the intended positioning.

The goal of this photoshoot was to create content for social media, and creative direction was essential to ensure that the final result was coherent, authentic, and aligned with expectations, making sure the content could be effectively utilized across digital platforms